THE LATE STARTERS PROTOCOL

You've been called to create. 

This is how you begin.

The Late Starters Protocol is designed for people who may be a little late to joining this content creator space. It offers a clear, step-by-step guide to help you go from having no recording experience to feeling confident and understanding how to make quality videos of yourself that you’ll be proud to share.


$44 · instant digital download

Instant access. Read it today. Covered by a money-back guarantee.

A Step-by-Step Training Method on how to Start Creating Content

For the late starters the world of creating content who are looking to promote a product, business, or build a personal brand by being on camera.

Build the practice in private

Cut through the cringe

Use your phone to record

Learn How to Record Yourself

8 chapters, step by step

Equipment list at every budget

THE PROBLEM

You want to start creating content, but you haven’t taken the first step yet.

You’ve probably felt it for a while, the urge to make something of your own. Maybe you want to create content as a full time job, like starting a YouTube channel, getting into TikTok Shop or just have an online presence that’s truly your own personal brand. It’s the pull to participate in this digital era and create, not just to watch what others make both literally and financially. That feeling is considered a calling, and callings are stubborn. They don’t go away just because you try to ignore them. 

 

Here’s the tough part: feeling called to create and actually making something are two different things. Most people get stuck in the space between them. The idea just stays an idea. The channel is always something for someday. But this protocol is a basic training to get you camera ready with the necessary confidence to begin this journey.


 Maybe you’ve seen others start the very thing you’ve been thinking about, and watched them do it and grow, while your idea is still just in your mind. The only difference is that they started and kept going. That’s the real gap, and this guide is here to help you close it.

THE SOLUTION

The Late Starters Protocol is the map

It's the complete path across that gap, written in the order you need it. Everything it takes to go from no presence to a real one, with the skill to keep it running. It's a working guide. 


You read a section and can act on it the same day. There's no pep talk. Making content well and consistently is a skill, and the guide treats it like one, step by step. It takes the months of trial and error a person would spend figuring this out alone and replaces them with a clear, walkable path.

Boot Camp for 

New Creators 

Wanting to Learn 
the fundementals

"The adult late starters carry different resistance than the younger people. The protocol addresses the specific paralysis of being seen and judged for making a mistake or just seen trying while catering to the idea of being late so that you don't lose more time."

Frequently Asked Questions

Wondering if this guide is the right fit for you? 

Here are some quick answers to common questions.

  • Who is this for?
    Adults between roughly 32 and 55 who are interested in content creation but don't know where to begin. Those who have real-world life experience, accumulated skills, and wisdom that should be shared on the different platforms, whether it's to promote a product, business, or channel from created content to generate an income.
  • How is it delivered?
    Instant PDF download right after checkout. You'll get an email with the link within about 30 seconds. 130 pages, 8 chapters, read on phone, tablet, laptop, or print it out. Yours forever, no expiration, no platform login required.
  • What can I expect from this guide?
    You'll learn the mental aspect of recording yourself, the difference between millennials and this generation, and the actual cost of waiting till you are ready. From there, the guide walks you through the mechanics of starting: equipment, privacy, what to say, and dealing with the cringe of being seen. The last section covers what happens after you've begun.
  • What if it doesn't work for me?
    30-day money-back guarantee. Read the whole book, apply it for a month, and if it doesn't help you start, hit reply on any email I send and I'll refund you in full. No friction, no questions.

"The key to learning anything and becoming good at it, is based on the quality of your repetitions" - 28

WHO MADE THIS

Written by Keishon Martin 

I work as a one-on-one content-creation coach, helping people who are just beginning to create their own content. Each day, I guide them as they start recording themselves and begin building their personal brand. 


I’ve learned that everyone is unique and needs a personalized approach to reach their goals. That’s why I created the Late Starters Protocol, which covers the basic skills most new creators need before they can create content.

From the ones who also started late

"I watched the training on a Tuesday night and recorded my first video that weekend. After two years of sitting on it. Something about the way he laid out the five lies finally cracked it for me."

Issac
Started YouTube at 46

"I'm 44. I'd been telling myself I missed my window. This was the first thing that made me feel like the window's still open. I started a podcast three weeks later, and I'm on episode 14 now."

Myesha
Started her podcast at 41

I bought every camera and microphone for years and never published anything. The training was the first thing that helped me understand my problem and just hit record

28Keishon
Started YouTube at 42

"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

Samantha
CEO / Founder

Your basic training starts here.
The Late Starters Protocol

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Special Offer
Add 5,000 Video Ideas for when you don't know what to film

5,000 ready-to-film video ideas for late starters

Sorted by topic so you can scroll, pick, and record

Enough ideas to post every day for years without repeating

Add to cart$17.00
Special Offer
Add the Audio Companion 

The entire book was read aloud by Keishon, about 5 hours of audio

For commutes, workouts, walks, the kitchen, anywhere you'd rather listen

MP3 download, plays in any audio app on phone, tablet, or laptop

Add to cart$17.00

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